I like the book "Cradle to Cradle" more and more as we read it. My favorite chapter so far is "Why being less bad is no good". I found this chapter to be not just eye-opening but also, effective, especially when it comes to giving us a sense of what is going wrong. The language was influential and convincing. "In a world where designs are unintelligent and destructive, regulations can reduce immediate deleterious effects. But ultimately a regulation is a signal of design failure. In fact, it is what we call a license to harm..." I felt a chill reading this... Powerful is definitely one of the words I would use to describe this section.
The main argument of this chapter was that being efficient is destructive. This claim was well supported by many examples such as efficient agriculture destroyed environmental health and variety of species. Efficient buildings can't stand natural disaster, creating more waste than non-efficient buildings, as they collapsed. It was very well organized in my opinion. The chapter moved from introducing efficiency, its characteristics and usages, to its flaws and downsides to the question of creating new model that is more effective rather than efficient.
I enjoyed reading this chapter very much. There was a lot of interesting information as well as logic that is quiet amusing. I love when the author talked about how boring and narrow can an efficient world be. That argument sure got me thinking...