Eco-effectiveness is the name of the game...
Eco-efficiency is the wrong solution to our environmental issues. Now, it is all about eco-effectiveness and how this design will actually bring a difference, a change to our everyday lives. I love the language of this chapter as the author used the compare and contrast technique to point out the difference between being efficient and being effective. It is gray, fluorescent-lit cubicle versus a sunlit area with natural views and fresh air. In addition, the author mentioned the concept of working on the right things instead of trying to be "less bad" while still doing the wrong thing. I feel this is focusing on seeing the big picture, instead of just looking at one spot. We are trying to solve the problem to the next level instead of just trying to cleane up the trail of damage that we left behind.
The argument of this chapter was strong as the authors tried to back up their idea of being eco-effectiveness and how much better it is compared to being efficient. Their description of a conventional manufacturing operation was a good example to really push readers to the effectiveness road. It sure made me want to stop being efficient and start being effective. They also offered examples of actions that have been taking in the name of eco-effectiveness such as the roofing design (pg83). They are not just scaring us into being effective. They are offering solutions and alternative routes to being so as well.
I found the structure of this chapter a bit confusing. The authors were kind of jumping around a little bit with the organization of different topic. For example, they went from the different kinds of book to cherry tree to being a native to the roofing example to growth and back to the cherry tree. I think the chapter could be more organized as they put the topics together more "effectively".
I liked this chapter because it offered hope for a better design. Eco-effectiveness will actually lead us on to the road of cradle to cradle, instead of cradle to grave like eco-efficiency. I love the example of the cherry tree and it made me feel better about myself since we have a cherry tree in our backyard. We are helping the world!!!
Eco-efficiency is the wrong solution to our environmental issues. Now, it is all about eco-effectiveness and how this design will actually bring a difference, a change to our everyday lives. I love the language of this chapter as the author used the compare and contrast technique to point out the difference between being efficient and being effective. It is gray, fluorescent-lit cubicle versus a sunlit area with natural views and fresh air. In addition, the author mentioned the concept of working on the right things instead of trying to be "less bad" while still doing the wrong thing. I feel this is focusing on seeing the big picture, instead of just looking at one spot. We are trying to solve the problem to the next level instead of just trying to cleane up the trail of damage that we left behind.
The argument of this chapter was strong as the authors tried to back up their idea of being eco-effectiveness and how much better it is compared to being efficient. Their description of a conventional manufacturing operation was a good example to really push readers to the effectiveness road. It sure made me want to stop being efficient and start being effective. They also offered examples of actions that have been taking in the name of eco-effectiveness such as the roofing design (pg83). They are not just scaring us into being effective. They are offering solutions and alternative routes to being so as well.
I found the structure of this chapter a bit confusing. The authors were kind of jumping around a little bit with the organization of different topic. For example, they went from the different kinds of book to cherry tree to being a native to the roofing example to growth and back to the cherry tree. I think the chapter could be more organized as they put the topics together more "effectively".
I liked this chapter because it offered hope for a better design. Eco-effectiveness will actually lead us on to the road of cradle to cradle, instead of cradle to grave like eco-efficiency. I love the example of the cherry tree and it made me feel better about myself since we have a cherry tree in our backyard. We are helping the world!!!
posted by quacker89 at
8:47 PM
0 Comments:
Post a Comment
Subscribe to Post Comments [Atom]
<< Home